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The annual Public Relations Boutiques International conference has once more lived up to my expectations. Inspiring members sharing great conversations and stimulating new ideas which I can’t wait to put to work.

Lots of walking and talking and catching up with old friends and making new ones. Welcome Nazim Damrdji from France!

Great plans have been made for our European wide network with reps from Poland, Germany and Amsterdam.

Highlight of the trip was the visit to the Axel Springer publishing house where we heard about digitisation the publishing world from the editor of Die Welt.

Many thanks to Kai and his team at vom Hoff Kommunikation for putting together such a great programme.

Berlin never fails to impress and the Hotel Adlon Kempinski is probably the best hotel I have ever stayed in. Three types of caviar at breakfast, twelve different jams and champagne too of course. Maybe a little less champagne next time!

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