Midnight is a leading PR agency with a strong track record working with insurance brokers and providers across the UK.
We offer a results-driven approach including PR consultancy, media relations and social media management. We also provide copywriting services including producing content for customer magazines, eshots, websites and white papers.
Some of our recent successes in the insurance sector include:
- Helping a Sussex-based insurance provider engage the broker community and raise awareness of its CSR campaign.
- Supporting global insurance broker to shine a light on their expertise in several business sectors through a multi-faceted content campaign.
- Conceiving and delivering a strategic LinkedIn campaign on behalf of an international insurance provider.
- Delivering thought-leadership campaigns on behalf of a global loyalty and assistance.
- Helping a specialist insurance broker punch above their weight with a concerted programme of regular national comments and trade features.
Midnight conducted an integrated campaign that included promoted and organic social media, videography, media relations and copywriting, on behalf of the UK arm of global insurer Arch Insurance. We were tasked with growing the LinkedIn followers from zero to 5,000 followers in just a few months which we achieved.
Our services include:
- Strategic public relations consultancy
- Media relations – national, trade, business, regional
- International PR campaign management and coordination via our PRBI network
- Digital PR
- Media training
- Copywriting: from whitepapers and research reports to e-shots and web copy
- Social media consultancy and management
- Strategic link building
- Video production and post-production
- Media monitoring
“I like to work with honest people, and I have to say all the team at Midnight are all so honest and down to earth, which makes meetings, communication planning and 'brain-dumping' that much easier! Really nice team and great work-ethic, and no egos which is so refreshing! And importantly, some fantastic ideas and implementation that have helped enhance our branding and communications. Thank you, team...”
Elliott Wallis, Marketing Manager, Arch Insurance