By Flo Powell, Joint Managing Director PR is having a renaissance - not as a support act to…
Flo Powell12/01/2026
By Flo Powell, Joint Managing Director, Midnight How do you solve a problem like digital PR measurement? Last…
Flo Powell27/10/2025
For two decades, SEO was all about backlinks. The more you had, the higher you climbed. But new…
Flo Powell29/09/2025
B Corp PR agency Midnight has joined forces with diversity, equity and inclusion (DEI) consultancy Edge of Difference…
Flo Powell23/09/2025
At Midnight, we’ve always believed in using our PR powers for good. So when we partnered with FareShare…
Flo Powell07/08/2025
Your employer brand is a powerful asset – and digital PR is one of the most effective ways…
Flo Powell09/07/2025
Discover how to avoid PR disasters with inclusive communication. This blog explores real-world fails, best practices, and how…
Flo Powell15/05/2025
PR and marketing are undergoing a 180° shift. For years, there’s been a hyper-focus on metrics like impressions,…
Flo Powell22/04/2025
